Prophix
Intelligence

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The Mandate

WillDesign Studio crafted a dynamic video campaign to introduce Prophix Intelligence, a bold new step into AI-powered finance. As Prophix sets the stage for the future of its platform, we designed animations that feel fresh, energetic, and forward-looking—mirroring the innovative leap this release represents.

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Our goal was to capture the excitement around AI integration while staying grounded in Prophix’s trusted brand identity. Through conceptual visuals and vibrant storytelling, the campaign brings clarity and momentum to a complex subject, helping position Prophix Intelligence as the intelligent core of what's next.

Agency: WillDesign Studio
Client: Prophix
Artistic Direction: William-Alexandre Hébert
Graphic Design / Storyboarding: Mathieu Prévost (WillDesign Studio)
Motion Design: William-Alexandre Hébert (WillDesign Studio)
Sound Design: Eugenio Fonseca (Nitefactory)

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Prophix Team
Director of Brand Marketing: Mandy Poon
Brand & Content Marketing: Kirstie Hatt
Manager of Brand & Content Strategy: Emily Campbell

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On stage photo of 2 screens showing "end to end AI integration".
On stage photo of a user writing a prompt in the new Prophix Intelligence tab.
On stage panel discussion.
On stage panel discussion crowd interactions
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Sound Design Stems

" WillDesign has an effective process from project conception to completion, communicates effectively, and ensures timely delivery of high-quality projects. We always feel like we are in great hands with WillDesign. "
Mandy Poon

Director, Brand Marketing at Prophix

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